The insight to identify and quantify competitive advantages requires a skilled technician that can transform seemingly random data into actionable information. This hiring kit for a market research analyst, from TechRepublic Premium, provides an adjustable framework your business can use to find the right person for the job.

From the hiring kit:

INTRODUCTION

Modern business enterprises do not operate in a vacuum. Knowing what your customers want and what they don’t want, knowing what your competition can provide and what they cannot provide, and knowing how your markets are acting and anticipating how they will act in the future are all key to establishing a measurable and actionable competitive advantage.

SALARY RANGE

According to Glassdoor, the salary for a market research analyst in the United States ranges from about $48,000 per year to around $107,000 per year. The median salary in that range is approximately $71,500 per year.

DETERMINING FACTORS, DESIRABLE PERSONALITY TRAITS AND SKILLSETS

First and foremost, candidates for a market research analyst role must be able to display impeccable technical expertise. Ideal candidates will have experience collecting, collating, processing, quantifying and transforming raw data into usable information.